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“Many people are driven to write by the simple human need to express ourselves,” says instructor David Jacobson. “There may be no better way to meet that need than through the short, pointed burst of intellectual and emotional energy that goes into a newspaper column, op-ed or blog post.”

In this online series, through a mixture of short lectures, readings, discussions, writing exercises, and independent work between class sessions, you will learn how to write a 500-1500 word piece that shares your perspective and stays on point. In class, you will brainstorm subjects for your writing, select a topic for a piece to draft over the weeks that the class meets, choose a point of view that is personal and powerful, and strategically structure your beginning, middle, and end. The class will gently workshop the writing of students who are ready to share their pieces.

By the end of three weeks, you will take away:

  • tools to help you identify, select and reject topics for your future opinion pieces
  • tips on applying the right voice to a given topic
  • tricks for persisting through starts and stops.

Our goal is that you leave the series of classes with a draft of a piece that is "On Point." Whether your piece is meant for personal satisfaction, use in your professional life, or for eventual publication, David will draw from his four decades of writing with a point of view to help you get to the point and stay on point.


About The Writing Salon's Remote Classes

Due to concerns about the spread of COVID-19, The Writing Salon is running all classes in a remote learning format. You will be able to participate in live class meetings via Zoom videoconference. To attend classes, you'll need a phone, tablet or computer and access to the internet. You can participate in the class from wherever you'd like, whether on your living room couch or in your office. Before your class meets, you'll receive an email from The Writing Salon with more information about Zoom and your remote class. If you have any questions about remote learning, please don't hesitate to reach out to us at hello@writingsalons.com.



    David Jacobson started writing for newspapers at age 15 in 1979. While earning his journalism degree from the University of Minnesota, he served as sports editor and general columnist at Minnesota Daily. Throughout the ‘90s, David wrote and edited trade journals, and at the turn of the millennium he turned his focus to marketing communications content, including blogs, op-ed articles, press releases, and first-person point-of-view pieces. From 2005-2017, David produced thousands of such items as the marketing and communications lead for the non-profit Positive Coaching Alliance and now does so as sole proprietor of Inkflow Communications.

  1. Live Zoom Meeting: Saturday, January 09, 10:30am-1:00pm
  2. Live Zoom Meeting: Saturday, January 16, 10:30am-1:00pm
  3. Live Zoom Meeting: Saturday, January 23, 10:30am-1:00pm
  • David is very talented in that way that only advanced teachers are, in that by saying less, he said more.

  • David is a very generous and insightful instructor, encouraging and empowering while still being practical in his approach. He spoke to our individual needs as writers and tailored his suggestions to each of our pieces, writing styles and blocks. He also encouraged group conversation and ideas, so we all benefited from one another's very helpful suggestions, which we were able to incorporate on the spot.

  • I love David's compassionate yet firm teaching style. David was able to provide feedback at a level of detail I haven't seen with any other courses.

    Jayesh P.
  • David's teaching style is casual, relaxed, and very student-focused. It's clear that he cares about helping each student individually, and he's designed the class to be flexible enough to accommodate our needs.

    Manoshi D.


Sat, January 9 @ 6:30 pm PST
Sat, January 23 @ 9:00 pm PST
Event Category:


Online (SF Zoom)
Live Remote Meetings, ZOOM
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Registration Deadline

Registration closes 24 hours before the start time for a class.

Cancellation Policy

10 days or more before the start date for a class, the registrant will receive a credit minus a 10% fee OR a refund minus a 20% fee.

3-9 days before the start date for a class, the registrant will receive a credit minus a 20% fee OR a refund minus a 30% fee.

2 days or less before the start date for a class, the registrant will not receive a credit or a refund.

The Writing Salon cannot offer refunds, credits, or makeup sessions for classes a student might miss.

In the event of an emergency, we may consider a refund or credit, whether partial or full. We review these requests on a case-by-case basis, and we ask that you notify us as near as possible to the start date for the class.

Contact Us

We're not around right now. But you can send us an email and we'll get back to you, asap.


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