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"Pitching features and other nonfiction pieces sometimes feels like it's as much about persistence as it is about craft," says instructor Mark Wallace. "But there are really effective ways to make your pitches sing, and ways to make the long road from a pitch to a published piece feel shorter.”

This 3-week class will lead students through the process of creating a killer pitch, from generating and developing story ideas to choosing the right publications to approach. We'll concentrate on getting our ideas onto the page and revising them with the help of feedback delivered in class. Students will also learn what to expect after sending out the pitch, including how and when to follow up with an editor and how to keep moving forward even if a pitch is rejected.

“A good pitch letter demands as much craft as a good article or short story,” says Mark. “This class will help you create pitch letters that will grab editors and pull them into your stories as quickly as possible. By the end of the course you'll have sharpened your presentation of your story and yourself, and should have a draft of a strong pitch letter all but ready to send.”



    Mark Wallace has been a freelance journalist since 1998. His feature writing, news and profiles have appeared in The New York Times magazine, The New Yorker, the weekend Financial Times, New York magazine, GQ, Salon.com, The Philadelphia Independent, and many others. His book with Peter Ludlow (The Second Life Herald: The Virtual Tabloid that Witnessed the Dawn of the Metaverse, from MIT Press) was one of the first serious mainstream accounts of the social, commercial, and political impact of virtual worlds and online games. Find him on Twitter at @markwallace, and visit http://www.boyreporter.com for a selection of past work.

  1. Tuesday, November 27, 7:00pm-9:30pm
  2. Tuesday, December 4, 7:00pm-9:30pm
  3. Tuesday, December 11, 7:00pm-9:30pm


Tue, November 27 @ 7:00 pm
Tue, December 11 @ 9:30 pm
Event Category:


San Francisco
2042 Balboa St.
San Francisco, CA United States
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8 available
Writing (and Sending) Pitches That Sell$165.00

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Registration Deadline

Registration closes 24 hours before the start time for a class.

Refund Policy

There is a cancellation fee of 15% included in each registration. The Writing Salon will not issue a refund if a cancellation occurs within 48 hours of the class start time.

The Writing Salon cannot provide refunds, transfer payments, or offer makeup sessions for classes a student might miss, for any reason.

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