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Blogging began in earnest the better part of three decades ago, and today there are an estimated 600 million blogs worldwide, with 31 million active U.S. bloggers posting at least once per month. Why not join their numbers?

“What if I told you,” instructor Allison Landa says, “that you can create a blog from what you love most? Whether you wish to concoct savory cuisine, debate politics, or relate the ins and outs of your daily life, this five-week online class will take you from the concept of a blog to its realization.”

Through brainstorming exercises, students will learn how to commit to a topic that sparks their interest and launch a blog rich with creativity and delight. In-class discussions and writing activities will reveal the nuances of blogging, including how to identify and target an audience while offering “sticky” material that will keep them coming back. Allison says, “You’ll also create a content calendar to help you stay on track in the weeks and months ahead, with optional homework assignments to familiarize yourself with existing blogs, envision how you can add your own voice to the mix, and begin writing your own posts.”

Whether you want to create something personal for just friends and family or a public blog that goes out to the masses, this class will walk you through the process of getting started and staying committed—and you’ll have fun while doing so!


About The Writing Salon's Remote Classes

Due to concerns about the spread of COVID-19, The Writing Salon is running all classes in a remote learning format. You will be able to participate in live class meetings via Zoom videoconference. To attend classes, you'll need a phone, tablet or computer and access to the internet. You can participate in the class from wherever you'd like, whether on your living room couch or in your office. Before your class meets, you'll receive an email from The Writing Salon with more information about Zoom and your remote class. If you have any questions about remote learning, please don't hesitate to reach out to us at hello@writingsalons.com.



No Instructor Specified

  1. Live Zoom Meeting: Monday, October 26, 7:00pm-9:30pm
  2. Live Zoom Meeting: Monday, November 02, 7:00pm-9:30pm
  3. Live Zoom Meeting: Monday, November 09, 7:00pm-9:30pm
  4. Live Zoom Meeting: Monday, November 16, 7:00pm-9:30pm
  5. Live Zoom Meeting: Monday, November 30, 7:00pm-9:30pm
  • Allison is a really focused teacher and great listener and adviser. She uses her background to really coach and guide where you want to go with your writing. The folks attending the class were also thoughtful and supportive. I love taking classes at The Writing Salon and look forward to more with Allison.

    Hether L.


Tuesday, October 27, 2020 @ 2:00 am PDT
Tuesday, December 1, 2020 @ 5:30 am PDT
Event Category:


Online (SF Zoom)
Live Remote Meetings, ZOOM
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Cancellation Policy

10 days or more before the start date for a class, the registrant will receive a credit minus a 10% fee OR a refund minus a 20% fee.

3-9 days before the start date for a class, the registrant will receive a credit minus a 20% fee OR a refund minus a 30% fee.

2 days or less before the start date for a class, the registrant will not receive a credit or a refund.

The Writing Salon cannot offer refunds, credits, or makeup sessions for classes a student might miss.

In the event of an emergency, we may consider a refund or credit, whether partial or full. We review these requests on a case-by-case basis, and we ask that you notify us as near as possible to the start date for the class.

Contact Us

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